How do you get people to read the website description of your services or your latest blog posts? Improve the readability of your website content!
digital marketing
What are retargeting campaigns?
Only 2% of the first time visitors to your business website will immediately buy a product, order an ebook, subscribe to a newsletter, join a campaign, etc. For the rest of the 98% of your potential customers, you need to have retargeting campaigns. What are...
New Website Launch: Matador Paella
The Matador Paella website is now live! The interactive, multi-page site offers a sleek and responsive design using the bright colors of fresh food and Spanish countryside. The new information architecture demonstrates how Matador Paella offers not just delicious...
What is SEO and how do you get on top of the search results?
When your customers connect to the Internet, 93% of their online activities start with search engines, such as Google, Yahoo or Bing. This is a good reason to consider search engine optimization the core activity of your business’ website strategy. What is SEO?...
Get to Know your Customers Day: A Perfect Time to Assess Your CRM Strategies
Every third Thursday in January, April, July and October is Get to Know your Customers Day and if you are a business owner you know that it is more important than ever to really understand and relate to your customers. In a world where people are connecting more...
Why your website should have responsive design
In brief words, once you make your business' website responsive, here is the impact you should expect: Your website will be found and shown on the first page of people’s Internet search results. Your customers will stay longer on your website, learn about your...
Facebook Ad Fatigue?
No matter the investment, every ad campaign you run will eventually reach its inevitable end. Facebook ad fatigue is real. To combat this problem and continually engage your audience, you’ll want to plan ahead and refresh your campaigns quarterly. Here are some...
When to Respond to Online Reviews (And How)
Did you know that 9 out of 10 consumers say that online reviews impact their purchasing decisions, and 8 out of 10 consumers say that hearing back from the business about their comments makes them believe that the company cares about their customers? Start an online...
Runningfish Reflects on 2019 Success
2019 is almost over in what seems like the blink of an eye. And because the end of the year is the perfect time to reflect upon progress and growth, in business as well as personally, our team decided to collect some marketing data about our year. Some of the...
Five Clever Ways To Attract More Customers Online
People go online to solve their problems, connect and be entertained, and your business might provide the solutions they need. To get your services and products to reach more customers, go where people spend most of their time, online. Your business needs a powerful...