Runningfish News

Branding, Web Design, Digital Marketing, and Graphic Design news and tips and tricks.

Why SEO in 2020?

Why SEO in 2020?

SEO is still one of the best strategies to drive traffic to your websites. It can make up the lion's share of your web traffic across most industries which leads to more conversions. How does SEO compare to other marketing avenues? Over the years, SEO has consistently...

Best Practices for Email Marketing to Millennials and Gen Z

Best Practices for Email Marketing to Millennials and Gen Z

Should your business use the same marketing tactics for Millennials and Gen Z? The two generations have many things in common, such as the way in which they engage with technology and the Internet and the value they put on honesty. But let’s not forget that...

Build your own customer referral program

Build your own customer referral program

A customer referral program takes word-of-mouth advertising to the next level. Studies show that referrals are the most trusted form of advertising. It makes sense: nothing is more powerful than the recommendation you get from a friend or a family member for a...

Pivot, don’t stop marketing

Pivot, don’t stop marketing

As entrepreneurs, we have definitely gone through a lot of things, but we have never seen anything like the COVID-19 pandemic. The world is definitely changing in ways we can't even begin to fathom. While it can be very stressful to respond to all the business...

COVID-19 Update – Runningfish is still open

COVID-19 Update – Runningfish is still open

We are still open for business, but the way we have been handling things are a little different. We will continue to be accessible through phone calls and emails, but for the time being our in-person meetings will happen online only. It is important that we all follow...

How to design a logo that works

How to design a logo that works

Designing the logo of your business might put a lot of pressure on you because you know that it is more than shapes, colors, and fonts. The logo is about your brand.

Should you pause your marketing during the quarantine?

Should you pause your marketing during the quarantine?

As we’re sure you are aware, the California Department of Public Health released a statement suggesting COVID-19 containment practices asking that, until the end of March, people avoid large gatherings and venues where they can’t stay more than 6′ away from each other. Since then, businesses have been pausing all operations. But should they pause their marketing as well? We think not.

How to maintain SEO ranking during a website redesign

How to maintain SEO ranking during a website redesign

If you run a business website with a great SEO rank, and you have decided to update the site design, then you are in a risky place. Truth be told, we strongly advise hiring a professional who knows exactly how to maintain or improve your SEO ranking in the redesigning process. Otherwise, you risk losing all the organic traffic you built in the last years.