Having a well thought out ad on the local newspaper is a great step to take to elevate your business.
How to market your business locally (in 2020)
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Local SEO
Tips to rank higher on Google Maps
Remove fake competitors that are listed on the map. Not all Google Maps listings are legitimate. If you find any issue in the listings, suggest edits and report the fake places.
What is your Domain Authority and how important is it?
Your Domain Authority (DA) predicts how well your website will perform in people’s online searches when using specific keywords.
Why SEO in 2020?
SEO is still one of the best strategies to drive traffic to your websites. It can make up the lion's share of your web traffic across most industries which leads to more conversions. How does SEO compare to other marketing avenues? Over the years, SEO has consistently...
Should you pause your marketing during the quarantine?
As we’re sure you are aware, the California Department of Public Health released a statement suggesting COVID-19 containment practices asking that, until the end of March, people avoid large gatherings and venues where they can’t stay more than 6′ away from each other. Since then, businesses have been pausing all operations. But should they pause their marketing as well? We think not.
What are retargeting campaigns?
Only 2% of the first time visitors to your business website will immediately buy a product, order an ebook, subscribe to a newsletter, join a campaign, etc. For the rest of the 98% of your potential customers, you need to have retargeting campaigns. What are...
What is SEO and how do you get on top of the search results?
When your customers connect to the Internet, 93% of their online activities start with search engines, such as Google, Yahoo or Bing. This is a good reason to consider search engine optimization the core activity of your business’ website strategy. What is SEO?...
How to find Local SEO Success in 2020
Initiating a digital marketing journey can be a struggle for any local business. How can you effectively reach the local community and the local prospects online? Here are some successful tactics to conquer local SEO in 2020! What is a local SEO strategy? The...
Attract more leads by sharing news with your audience
You love it when your friends and family hit you up with good news, it just makes your day, right? If used mindfully, social media can really bring people together and keep them engaged by sharing meaningful events and information. Even if you don't interact with them...
Google is marking all website URLs as unsafe. What can you do?
Google is fighting cyber villains to restore safety in our World Wide Web. As such, all websites will be flagged as unsafe by Google search and Google Chrome until they get an SSL Certificate to encrypt users' information. Without it, your website will flash this...