san diego web design

What are retargeting campaigns?

What are retargeting campaigns?

Only 2% of the first time visitors to your business website will immediately buy a product, order an ebook, subscribe to a newsletter, join a campaign, etc. For the rest of the 98% of your potential customers, you need to have retargeting campaigns.   What are...

Facebook Ad Fatigue?

Facebook Ad Fatigue?

No matter the investment, every ad campaign you run will eventually reach its inevitable end. Facebook ad fatigue is real. To combat this problem and continually engage your audience, you’ll want to plan ahead and refresh your campaigns quarterly. Here are some...

When to Respond to Online Reviews (And How)

When to Respond to Online Reviews (And How)

Did you know that 9 out of 10 consumers say that online reviews impact their purchasing decisions, and 8 out of 10 consumers say that hearing back from the business about their comments makes them believe that the company cares about their customers? Start an online...