SEO

Tips to rank higher on Google Maps

Tips to rank higher on Google Maps

8 out of 10 people that perform online searches with “local intent” convert into customers of the business they reach. With Google being the most used search engine, you certainly want your business to catch the attention of those local searches on Google Maps. At the...

What is your Domain Authority and how important is it?

What is your Domain Authority and how important is it?

Your Domain Authority (DA) predicts how well your website will perform in people’s online searches when using specific keywords. There are different metrics that measure this “strength” for given domains, like those developed by Moz or Ahrefs. The DA score helps you...

Why SEO in 2020?

Why SEO in 2020?

SEO is still one of the best strategies to drive traffic to your websites. It can make up the lion's share of your web traffic across most industries which leads to more conversions. How does SEO compare to other marketing avenues? Over the years, SEO has consistently...

How to reach people staying at home, through SEO or PPC?

How to reach people staying at home, through SEO or PPC?

How should your digital marketing strategy look like during the quarantine? Should your business invest more in paid search or in organic search, or try a combination of both? As digital marketers, we advise you to always make decisions based on your prospective...

Why does content readability matter?

Why does content readability matter?

How do you get people to read the website description of your services or your latest blog posts? Improve the readability of your website content! People read differently online Let’s run an experiment. Count how many of these reading behaviors you experience online:...

What is SEO and how do you get on top of the search results?

What is SEO and how do you get on top of the search results?

When your customers connect to the Internet, 93% of their online activities start with search engines, such as Google, Yahoo or Bing. This is a good reason to consider search engine optimization the core activity of your business’ website strategy.   What is SEO?...

Why your website should have responsive design

Why your website should have responsive design

In brief words, once you make your business' website responsive, here is the impact you should expect: Your website will be found and shown on the first page of people’s Internet search results. Your customers will stay longer on your website, learn about your...

Five Clever Ways To Attract More Customers Online

Five Clever Ways To Attract More Customers Online

People go online to solve their problems, connect and be entertained, and your business might provide the solutions they need. To get your services and products to reach more customers, go where people spend most of their time, online. Your business needs a powerful...

Investing in Digital Marketing San Diego is Vital for Entrepreneurs

Investing in Digital Marketing San Diego is Vital for Entrepreneurs

San Diego is one of the best places in the country to be an entrepreneur. If you want to take advantage of what San Diego has to offer and accelerate your business, trust and invest in digital marketing. Boost your online presence to reach more customers! Here are the...