Consider a Website Redesign If You Notice These Signs
Your website is your digital storefront. It’s most likely also your first encounter with potential new customers so it’s important they have a good first impression of your business. Your website needs to be modern, user friendly, and visually appealing. You wouldn’t want first time customers to immediately click out of your website. Though if your website is outdated and sketchy looking that might be what you will get. In this blog post we will share with you the importance of a good looking website and 5 signs that it might be time for a website redesign.
Outdated Design
First and foremost, if your website looks outdated and like it has not been updated in years, it’s time for a website redesign. There is nothing worse than an old looking website. This will deter many potential new customers. Your website is your first impression so you need to stay on top of it.
Your Website is Not Mobile Friendly
Does your website look amazing on desktop but distorted on your phone? It might be time to consider a website redesign. According to Statistica, in the first quarter of 2023 mobile devices generated 58.33% of global website traffic. This means that more than half of people are browsing websites through their mobile device. To a business this signals the importance of having a mobile friendly website. If your website is only built to look good on the desktop, it’s ignoring more than half of your website traffic. Your website needs to adapt well to various screen sizes.
Slow Loading Speed
Users expect websites to load quickly. They want to get information quickly and easily. So, if you have a slow loading website it will irritate users and cause them to bounce. Don’t let that be you!
Difficult To Navigate
If users are finding it difficult to find the information they need on your website then that is a problem. They should be able to find exactly what they need easily. A website redesign will allow you to streamline your website’s navigation making it more user friendly. By reorganizing content and simplifying the overall layout, users will be able to navigate your site effortlessly. This will not only improve user experience but also increase the chance of users staying longer on your website.
High Bounce Rate
A high bounce rate means potential customers are landing on your website page but quickly leaving without engaging with you. This could be due to the factors mentioned above. So make sure to keep an eye on this metric because if this metric is high then that is a major red flag.
Conclusion
Your website is a critical asset for your business. If you notice any of the above signs you should seriously consider a website redesign. A modern, user friendly website is a great investment. At Runningfish Web Design and Digital Marketing agency we specialize in web design. Our development team is here to help you transform your online presence and ensure your website exceeds the expectations of visitors. Contact us today to discuss how we can revitalize your website and drive better results for your business. We can be best reached by phone number at (858)349-2429 or by email at hello@runningfish.net.