Sun Diego WrapsCase Study
Sun Diego Wraps is a full-service mobile vehicle wrap company specializing in paint protection and vinyl wrapping. Its story began in 2015 as the second venture of our longtime friend and client Juvenal Borja, who saw an increasing demand for quality vinyl wraps as his window tinting business grew.
In an industry that can’t rely on location benefits, recurring monthly revenue, or walk-in business, most mobile automotive service companies fail after a few months. In that same timeframe, we helped Sun Diego Wraps organically dominate the local market and online search results — and stay there for years.
in just 2 weeks.
Expanding on Success
Sun Diego Wraps is a full-service mobile vehicle wrap company specializing in paint protection and vinyl wrapping.
Its story began in 2015 as the second venture of our longtime friend and client Juvenal Borja, who saw an increasing demand for quality vinyl wraps as his window tinting business grew. His goal was to spin off his vinyl wrapping service into its own profitable brand as quickly as possible.
Runningfish had already been partnered with Juvenal’s first company, Mobile Window Tinting, for over a decade, so when he approached us about his goals, we knew we could use our longtime relationship, expertise, and knowledge of the industry to deliver the results he had come to expect.
New Brand, Classic Techniques
Runningfish was able to help Sun Diego Wraps build their brand from the ground up: starting with logo design and business cards, we moved on to building a sleek website including showcase photography and a customized ecommerce solution.
By leveraging the weight of Juvenal’s existing brand presence, we were able to bootstrap Sun Diego Wraps to the top of the search engines in just a few months.
Crafting a first impression
Because Sun Diego Wraps provides a mobile service, its online presence is the first face of the company. We built a user-centric site that provides all the resources customers need and establishes the brand as a trustworthy local service provider.
Our goal was to convert leads to sales by helping clients find the right service and book an appointment. We included several opportunities for booking throughout the site, leading the user through the booking process with custom forms and streamlined integrated payments.
Affordable organic growth
Through strategic SEO and consistent maintenance, Sun Diego Wraps has stayed on the top of search results for years without the need for paid advertisements. Strong search presence and a stellar conversion rate mean they are consistently booked, even in slow seasons.